Retro rage: Mesh hats back in style By Darren Rovell ESPN.com SAN DIEGO -- The retro craze gained momentum Tuesday, as players on both the Tampa Bay Buccaneers and Oakland Raiders previewed a hat reminiscent of the style worn by blue-collar sports fans in the early '80s. Off-the-field fashion talk among players used to be about the player with the best suit designs, but today's locker-room trendsetters are wearing the coolest classic jerseys and old-school shoes.
"All these guys were geeked up about it when they saw them before we came out," said Raiders rookie tackle Langston Walker, who owns a Dwight Gooden 1986 Mets jersey and is looking for a 1969 Mets jersey of Tom Seaver in XXXXXL. "I guess it's the next step to this trend." "If someone gave me this hat five years ago, I would have said, 'What the hell is that?' " said Bucs wide receiver Reggie Barlow, who owns a Lance Alworth Chargers jersey. "But now that kind of flashback is hot." Reebok officials saw that high-profile entertainers were wearing mesh caps again and decided to take the risk with the new line, said Steve Sabucio, general manager of Reebok's headwear division. The hats, which will retail for $17.99, will hit stores next month. "The O-Line always jokes that we're the garbage men, and with this hat, we're finally getting our due," said Raiders guard Frank Middleton. "We'll let the pretty boys wear the visors today, but we like these hats because we do the dirty work. I was tempted to rub it in the mud before I came out here." Competition off the field for retro jersey creativity is very intense. Buccaneers wide receiver Keyshawn Johnson says he owns about 35 jerseys. Johnson went shopping with fellow wide receiver Keenan McCardell at the Mitchell & Ness jersey store in Philadelphia before the team played the Philadelphia Eagles last week. McCardell ordered the company to recreate his 1994 Cleveland Browns jersey, while Johnson picked up eight jerseys -- including the Terry Bradshaw and George Gervin jerseys he wore this week. Buccaneers defensive end Warren Sapp owns about 200 jerseys, including the Ron Jaworski Eagles model he wore Monday. While some thought it was strange that Sapp was wearing an Eagles jersey, Bucs running back and retro jersey collector Michael Pittman said the prevailing thought is "you can wear a throwback of an opposing team. You just can't play in one." Bucs cornerback Dwight Smith, who has 50 retro jerseys, likes to break his new ones out on game day. "I sometimes make a late appearance on purpose," said Smith, whose most prized possession is a Trent Dilfer 1996 Bucs throwback in the old colors, which retails for about $335. Smith said he's so crazy about retro gear that he already has a mesh hat featuring the old orange instead of the new red. Don't expect to see that orange surfacing on products any time soon. Team officials have told the NFL they wanted to continue to focus on selling their current color palette, which they have had since 1997, according to league spokesman Dan Masonson. Darren Rovell, who covers sports business for ESPN.com, can be reached at darren.rovell@espn3.com. |
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